In a skills-short market, businesses across all sectors are looking more closely at their strategies for attracting and retaining their talent. And whilst a focus on employer branding has been a part of business DNA for a number of years (prevalent in the early 1990s and usually straddling both the marketing and HR functions), the last decade has seen a new phrase coined that takes the concept a step further.

The Employer Value Proposition (EVP) has become somewhat of a buzzword more recently – especially as businesses operate in an increasingly competitive and borderless world that is economically volatile.

Pioneer of employer branding research, Brett Minchington defined an EVP in 2005 as “a set of associations and offerings provided by  an organisation in return for the skills, capabilities, and experiences an employee brings to the organisation.”

In simple terms, it is the way that businesses differentiate themselves in their particular market allowing them to not only attract and recruit ‘right fit’ new employees but also impact the engagement and retention of existing staff members.

Why Your EVP Could Be Your MVP

While there seems to be more jargon and acronyms than ever – what is clear is that it is more important than ever for businesses to communicate the compelling reasons why future hires should choose to work with/ for them.

In the past, many businesses assumed the key to a successful EVP was simply offering their team the best salary and benefits. However, teams today are looking for more than just financial value in their careers.

As attitudes to the workplace have changed, so have priorities as professionals now have more opportunities than ever to consider where, how, and when they work.

Vacancies offering fully remote or hybrid contracts means that staff are no longer restricted by geography when assessing new opportunities in the market, and with the net cast wider – so too are the opportunities (and indeed, competition).

Fundamentally you need to communicate all the specific and unique benefits an employee can expect to receive when they join your business. These should seek, where possible, to differentiate yourself from competitors operating in the same region and/or practice area; describing (and making tangible) what the business stands for – vision, culture, and working environment.

According to Gartner, a leader in people management, an EVP can massively strengthen your position in the hiring landscape and improves your chances of retaining talent, decreasing annual employee turnover by just under 70%, whilst increasing ‘new hire commitment’ by nearly 30%.

The War For Talent Is Over. Talent Won.

The quote above by PwC’s US Chairman, Tim Ryan in October last year continues to do the rounds as the UK’s drought of talent is still felt across many industries and professional sectors. As highlighted in a recent article on Maddyness, UK unemployment rates remain at a historic low of 3.75%, and with vacancies still at heady heights (compared to pre-pandemic levels), there remains a disconnect between demand and supply.

Furthermore, those businesses that were proactive in securing talent by offering inflated salaries may no longer have this option against a backdrop of economic uncertainty, and squeezed budgets.

And whilst this may on the surface start to level the playing field between small and medium-sized companies who couldn’t compete on price, the challenge around standing out on the things that matter very much remains.

Creating a stand-out working culture and work environment, and offering staff a holistic package of perks and rewards is only the first step, however. Finding innovative, bold, and creative ways to communicate this externally (and through internal channels) is key – and should go beyond one-dimensional lists on websites and job descriptions.

Attracting The New Generation Of Talent

It is a well-publicised fact that Generation Z, the youngest generation to approach the working world, will soon surpass Millennials as the most populous generation on earth. By 2030, this group will make up 30% of the workforce, bringing new demands, expectations, and priorities for employers to consider.

Often raised by innovative millennials, Gen Z is the most diverse and educated age group in the professional world today. Born into a connected, digital, and empathetic world they spend approximately half of their waking hours interacting with technology. Shaped by an era of social feeds and internet culture, the slew of powerful social justice movements they’ve witnessed in recent years have given them a unique sensibility and a strong stance regarding ethical business practices and equity.

Generation Z undoubtedly has several valuable characteristics to bring to the workplace, yet their approach may cause certain challenges for business leaders as they aren’t motivated or moved by the same things as their millennial parents (we looked at some of these recently in our detailed guide on Motivating Gen Z Employees).

What has been already noted, however, is that this demographic cohort (known colloquially as ‘zoomers’) is emerging as the ‘sustainability generation’ – impacted massively by global events like the Pandemic which, according to Forbes, didn’t start the sustainability revolution necessarily, but certainly put it into overdrive (with Gen Z in the driver’s seat).

Attracting and retaining this generation will therefore need to focus on green and eco-credentials, and general CSR initiatives as part of a wider employment proposal that is demonstrably ethical, moral, and has a societal purpose. 

CSR & ESG – as easy as ABC?

Employer value propositions are evolving, due to shifting business priorities, working patterns, and employee values as well as external factors like the economy and political landscape. A focus on well-being and wellness initiatives, work-life balance, diversity, and inclusion are continuing themes setting value propositions apart across the professional landscape, alongside programmes and statements centred around Corporate Social Responsibility (CSR).

But with a new acronym on the block for businesses to get their heads around – ESG… it’s no wonder there is some confusion around where they should place their focus amidst this ‘alphabet soup’ of initiatives.

Corporate Social Responsibility (CSR) is a business approach designed around making a social impact and focus beyond profits. It is designed (or should be) to benefit society and the local community as well as the environment for the collective good – and in turn will also, by proxy, enhance the company’s image, generate more business, and earn customer and employee loyalty.

It is generally split into 4 areas:

1. Environmental
2. Ethical
3. Philanthropic
4. Economic

All are aimed at providing benefits to both the general public as well as company shareholders and employees.

Environmental, Social, and Governance (ESG) isn’t quite the same – although according to a Harvard Law School study in 2021, both terms do appear interchangeable. Rather, this programme is more data driven, and increasingly  an act of corporate compliance; defined as ‘a set of standards measuring a business’s impact on society, the environment, and how transparent and accountable it is.’

In brief, the three areas or factors look at:

• Environmental – a business’ impact on the environment, such as carbon emissions, waste management, and resource usage.
• Social – a business’ impact on society, including issues such as labour practices, human rights, and engagement with the local community.
• Governance – a business’ management and oversight, such as board and management structure, executive compensation and remuneration, and shareholder rights.

ESG has become increasingly important for investors and businesses as stakeholders demand greater accountability and transparency on sustainability and ethical issues. The key difference therefore compared to CSR, is that it is viewed as the outcome (measured and reported on) of a business’ sustainability, whilst CSR focuses on their voluntary actions to improve its impact.

An even simpler comparison by Akepa:

• CSR: a general sustainability framework, mainly used by companies
• ESG: a measurable sustainability assessment, popular with investors

In Conclusion

As a Managing Director, Manager, or Hiring professional within a business, getting your head around the many acronyms and initiatives is the first hurdle in understanding the evolving values that current (and prospective) employees have when it comes to their employer.

Understanding what these shifting ideologies are is critical when it comes to retaining, engaging, and attracting talent  – although it is equally as important not to pay lip service or view things like your EVP as a box-ticking exercise.

What is clear, is that embracing CSR (Corporate Social Responsibility) has become a necessity for businesses around the globe, not least because it remains high on the agenda of both Millennials and Gen Z employees who are ever critical of their employer’s ethical stance, reputation in the market, and values that they hope will mirror their own.

In a LinkedIn News article from earlier this year, it was reported that these demographic cohorts actively consider “conscious quitting” if the company doesn’t align with their values. It also highlighted research from KMPG which stated that 46% of employees want their employer to ‘demonstrate a commitment to environmental, social and governance’, with 1 in 5 turning down the offer of a new role if they felt a disconnect.

Clayton Recruitment’s Commitment

Of course, CSR, ESG, EVP, and any other business-related acronym are relevant to all businesses – ours included.

As a prominent Northwest employer that has been in business for nearly 25 years, we also recognise the importance of our own value proposition when it comes to our people and our community.

Our commitment to CSR can be seen here, where we detail our approach, programme, and statement of intent as we strive to become a socially responsible business, both internally and externally – making a positive impact on our people and workplace, our clients and suppliers, our local community, and our local and global environment.

The purpose of our programme is to sustain a business that is successful and respected in its ethical standing by our stakeholders. These include candidates, clients, investors, regulators, suppliers, and the wider community.

We are particularly passionate about supporting causes that have roots and impact here in the UK, and in the Northwest. One initiative that we have recently joined and committed to is Ecologi, a certified B-Corp social enterprise, and platform for Climate Action; helping individuals, families, and businesses become Climate Positive.

This market leader is certainly gaining traction and publicity, and we are delighted to join the other 40,000 members in taking simple, but impactful climate action. This year we have committed to fund the planting of trees in the UK for every placement we make and are also involved in the Beta trial to calculate our carbon footprint, and put plans in place to reduce our emissions.

You can see the impact of Ecologi’s work and their UK reforestation projects here.

In addition, Managing Director, Lynn Sedgwick and Performance and Development Director, Louise Kearns joined the Good Growth Programme in February this year, ran by Lancaster University and supported by Boost, Lancashire’s Business Growth Hub.

The 5-month Programme was underpinned by world-leading research produced by Lancaster University Management School and focused on business strategies that are centred around the environment, community, and social justice. It was a great chance to connect and collaborate with other SME leaders and contribute to solving local and global challenges.

About Clayton Recruitment

Clayton Recruitment has been partnering with organisations across the country since 1989, and during that time has built up an excellent reputation for trust and reliability.

With specialist divisions covering Commercial, Financial, Industrial, and Engineering appointments, on both a permanent and temporary basis. If you are looking for your next career move, we can help. Call us on 01772 259 121 or email us here.

Whether the news of your soon-to-be ex-employee leaving represents a big blow for your company or a possible weight off your management team’s shoulders, the reality of employee turnover is and has always been an unavoidable part of business, come rain or come shine. But like all inevitabilities, how it is prepared for and dealt with determines what it brings for a company, and this rings true for any business looking to thrive in a market filled with unpredictability. 

So, if you’ve just had your talented and likeable senior team leader come and tell you they are leaving to go and work for a competitor, how do you react? Do you panic and wrack your brain for a way to make them reconsider their decision? Or do you perhaps treat the issue as something to avoid losing time and resources over, and wish them the best of luck as they depart for pastures new? 

 Do you make keeping them a priority, and should you even try? 

 If that individual is a big asset to the company – reliable, motivated, hard to replace (or expensive), and now planning a move to one of your biggest competitors (and perhaps with a time-sensitive caseload on their plate) you will be tempted to offer them the moon to stay. Additionally, the true cost of losing an employee can be prohibitive – hiring fees, recruiting time, onboarding and training – not to mention the nose-dive in morale for other employees who see a valued and talented colleague walking out the door. 

 But a word of warning. A counteroffer may not be the solution it initially appears, as all angles of the situation need to be looked at before going down that route.  

Why Employees Leave 

What you should be wary of when looking to convince the employee to reconsider their decision, is going into the conversation with a financial incentive in mind as your bargaining chip. Research states that 50% – 80% of employees that accept counteroffers end up leaving their employer within 6 months due to the same issues that led to their initial decision. The fact is that it’s rarely a salary issue that sees employees leave to take up another job offer, so the chances that an offer of increased salary will keep them at your company are slimmer than you might think.  

Rather than an issue of compensation, the following are the biggest reasons employees typically begin embarking on a search for pastures new: 

Lack Of Career Progression

If an employee feels they have climbed as far up the career ladder as they can with your business, they are going to start casting their net elsewhere to discover better opportunities. A survey last year conducted by Go1 discovered that 60% of employees that were found to consider leaving their job in 6-12 months’ time, cited a lack of career prospects as their main driver. When a promotion has long been deserved but is not forthcoming, employees will begin to look for it elsewhere.  

The same can be said for job satisfaction from a more micro perspective. When an employee’s work doesn’t provide the necessary stimulation for growth or progress that it should, it leads to the dangerous drops in work ethic that the resulting boredom brings. Perhaps your Sales Manager has been dealing with the same clients doing similar work for several years and yearns for a new challenge. Or your Administrator has been hoping for promotion to Team Leader for some time but hasn’t been successful. If an employee doesn’t feel stretched or challenged in their job, they become disinterested and disengaged. Then disinterest quickly transforms into boredom, and this eventually manifests in a search for something else to extend their capabilities. 

Poor Management 

People don’t quit their jobs; they quit their bosses, and this remains the case today for businesses across all sectors. Poor management practice can do a lot of damage, – killing employee morale and impacting engagement levels – and consequently make the work environment a barrier to, rather than a catalyst for employee success. A workplace that doesn’t encourage ‘out of the box’ thinking or is inflexible with its staff is not going to facilitate success on an individual or collective level, and this is especially the case with working professionals today, with whom working with an employer that shares and lives out similar values to theirs is now much more of an expectation than a luxury.  

Employees need to feel valued and respected. They need to look forward to coming to work and enjoying their job. Having these aspects of the work culture in place enables them their drive not only their own career progress but that of the business too. 

Better Work Life Balance 

Some things money just can’t buy, and this is one of them. Even in a period where flexibility and healthy work-life balance is high on the priority list of many employees. The nature of the work life involved in the many sectors and professional services – as well as the prevalent workaholic culture that pressures many into sacrificing their own well-being for their company’s success – inevitably drives many employees to look towards leaving a position to try to claw back some time for themselves and their family.  

Asking The Right Questions

The best way to approach the conversation is by asking a few questions to get a good indication of why your employee is considering leaving. Keeping them general to begin with is best, as not everyone will be willing to discuss their reasons for leaving a job.  

A simple “What’s go you thinking of leaving’’ followed by a question asking whether they’d like to discuss it is a good way to get the conversation started. Asking questions can help you understand the underlying issues that have gotten your employee to the point of seriously considering leaving. Ideally, discussing these concerns can help you identify problems that you have the ability to address and  retaining your employee. 

And, even if they remain unconvinced, you will at the very least have learned  from their experience and can make improvements for future employees. Regardless, by addressing the issue and doing your best to find a resolution, you have ensured that you’ve done everything you can to take appropriate action.  

Making Your Counteroffer 

If you intend to make a counteroffer, start by asking your employee the following questions:  

1. Do they enjoy working at your company
2. Can they envision a future there? 

 If the answer to both questions is yes it is worth considering a counteroffer. Begin by offering non-financial incentives to encourage them to stay, as we’ve already that these are unlikely to solve the issues at hand. Instead, consider the following alternatives:

• Foster a workplace culture that embraces diversity and inclusion. 
• Explore flexible working hours, including options such as flexitime for employees experiencing stress or other options, such as working from home. Employers who are more open to alternative working arrangements tend to be more respected by their teams and see better levels of staff retention. 
• Assign them a role that plays to their strengths. Is there an opportunity to move the employee into a position that better suits their skillset and ability? Is there a project/case they could lead on which would challenge them? 
• Provide mentoring opportunities – a great mentor can provide invaluable insight, support and guidance to an employee who is struggling with their career. 
• Address management issues promptly, as there’s no excuse for poor behaviour in the workplace at any level. Bullying, harassment or just downright rude bosses or staff need to be dealt with ruthlessly. 
• Consider hiring additional staff to alleviate workload pressures. If workload overwhelm is the issue, then a temporary or permanent staff addition can reduce pressure on current employees, and lead to an increase in productivity, as well as fewer absences due to stress. 
• Establish a clear progression pathway. Everyone wants to feel they can achieve their career ambitions through their work and see tangible progress.  
• Develop an employee development plan that shows a clear training, development and progression route for each employee. This will give individuals something to aim for and ensure they are more likely to stay and grow with your company. Remember that taking tangible actions is crucial for the success of your counteroffer.  

Potential Pitfalls To Be Mindful Of 

Even more important to consider than the pros of a counteroffer are the potential drawbacks involved. The following should be considered before proceeding:  

• Could offering a salary increase create imbalance across the team?  
• Will other team members pressure for a salary rise when word gets out – and if so, can you manage expectations? 
• Will you get a reputation in the market for overpaying that could lead to unsuitable candidates clamouring to join your business for the wrong reasons? 
• Can you even afford an increased financial offer in the first place? 
• Is there a real chance of the employee taking your offer for granted? Could they continue performing at previous levels or become complacent, even arrogant, because they got their way?

Moving Forward

Whatever the outcome, you may want to consider ways to improve staff retention going forward; improving company culture, opening lines of communication to provide transparency and most importantly, valuing your employees. Using conversations around why an employee wants to leave can be a strategic opportunity to reflect and make improvements internally. 

As a Manager of Leader in the business, you should always be on alert for the signs that key individuals may be a ‘flight-risk’. In today’s changing labour market, issues like disengagement, burnout, and even “quiet quitting” are becoming increasingly common. But if you can recognise these signs ahead of time, there are still things you can do to re-ignite your staff’s passion for your company and prevent them from seeking other employment options…hopefully long before the conversation around resignation and counteroffers is even on the table. 

Moving On? 

If despite reasonable negotiation, the employee still intends to leave, it is best to agree to part ways amicably and wish them well. Remember, life is about change. If it’s time for them to move on, let them resign gracefully. Don’t be tempted to behave childishly – that will only get the rest of your team thinking about starting their own covert job hunt. 

 Instead, consider celebrating their contribution with a kind Thank You gesture. That’s the best way to build trust and successfully manage your remaining team. 

About Clayton Recruitment

Clayton Recruitment has been partnering with organisations across the country since 1989 and during that time has built up an excellent reputation for trust and reliability.

With specialist divisions covering Commercial, Financial, and Engineering appointments, on a permanent basis.

If you are building your existing team or looking for your next career move, we can help. And, if you are currently employed, you can be assured of complete confidentiality, professionalism, and honesty throughout the process – as standard.

Click here to speak to one of our experienced specialists or call 01772 259121 for more information on how our exceptional recruitment experience can help your career aspirations.

Even after a tumultuous couple of years during and following the Covid-19 pandemic, 2023 also brings with it certain challenges for businesses in the UK

Economic pressures, talent retention, and for many, adapting to the permanency of hybrid working are all factors that make business-as-usual still pretty unpredictable.

And, as well as a necessary focus on retention and recruitment of employees, companies will no doubt be conscious of their own business strategy, plans for growth, and the retention of their client or customer base.

It goes without saying that earning a client’s trust is paramount to the success of your business.

Additionally, you work hard for your clients and to maintain and build your reputation and professionalism. Retaining clients and your place in your own specific market requires strategies to help build relationships and keep those clients coming back to you as their business or brand of choice.

Client retention means you can avoid spending a lot of valuable time in marketing your services or products to earn new business. Also, happy clients who return to you may even provide a lead to additional work if they recommend you to others in their network. This can be a huge boost, especially if they have wide-reaching connections.

So, how can you help retain those valuable clients and increase your repeat business, thus placing yourself well ahead of the pack>? Here are our five top tips that could accelerate retention levels and see your businesses’ reputation rise.

1. Communicate

How often do you hear clients complaining that someone from customer service doesn’t return their calls, or that they don’t know where things are up to should there be an outstanding query with the order or service?

Your clients want to feel valued, and it’s easy to make them believe their business is important to you. Start by returning their phone calls or emails. You can delegate some of this work if necessary, but if correspondence requires your personal attention – make the time to address it. This could be as simple as setting aside a specific time each day and blocking off your diary to give you space without interruption to answer clients’ questions.

2. Be Honest

Things don’t always go to plan. It’s critical for your team to be able to handle bad news, as well as good, and deal with unexpected results.

Therefore, it’s vital to be clear with your client that you can’t guarantee results. Managing potential outcomes can be tricky, but preparing your client from the start will make results easier to handle.

Honesty is essential. Don’t be tempted to give false hope and be clear that there may be problems or even a negative outcome if you believe this to be the case.

It’s also essential to be honest about your own performance as a provider of specific services and/or products. For example, if you are late with order fulfilment or dispatch, admit it. If a client or customer discovers you were untruthful about a small issue like late delivery, they will doubt you over more significant issues. Aim to protect your business’ integrity in all circumstances.

3. Charge Customers Accurately

Depending on the nature of your business and the services provided, overbilling or charging in a way that was not clearly communicated to the client will not help establish your business’ professionalism.

Therefore, invoices should always correctly reflect the work done. Time tracking and billing software can help your business to create accurate bills, avoiding unhappy clients who believe they have been overcharged, and resulting in faster payments and higher levels of customer confidence in your services.

Additionally, you may wish to offer various billing options such as hourly billing, retainer or flat fees for services – clients have different preferences, and to keep ahead of the pack it’s a good idea to consider offering different options. Being agile in this way could be the difference between keeping and losing a client.

4. Remain Professional

Of course, the most critical aspect of retaining clients and gaining market position is to complete the instruction of work you have taken on; providing services that are effective and offer value to your clients.

Meeting deadlines, employing skilled professionals, and offering service excellence at all touchpoints will ensure clients recognise your professionalism and return to use your services again – as well as recommend you to others.

Equally pivotal to ensuring your business remains relevant is to keep any relevant employee certifications/qualifications up to date, and where possible (and budget and time allow) invest in training your people to continue to offer the very best service at all ‘moments of truth’ in the customer journey.

5. Consider Diversifying

It may seem a bold move, but diversification can give you an advantage over competitors and place you ahead of the curve. Addressing the ‘where’ and ‘how’ to scale your business should be considered carefully and will be dependent on your current position – both geographically and in terms of customer base and marketplace.

Dramatic strategy changes may seem radical, and remaining credible is paramount, so you may wish to consider small steps if looking to increase your service offer. If you choose to consider this route, a good place to start is by re-examining your strategic plan to highlight areas you could develop as well as ensure you are on the right track for success.

Following these top tips will help you create better client retention, enhance your reputation and keep you one step ahead of the competition in a still-uncertain business operating environment.

Next Steps

If you’re reading this article because you are looking to develop your team, we’d love to be part of that conversation.

Don’t hesitate to call one of our sector specialists on 01772 259 121.

About Clayton Recruitment

Clayton Recruitment has been partnering with organizations across the country since 1989 and during that time has built up an excellent reputation for trust and reliability.

With specialist divisions covering Commercial, Financial, and Engineering appointments, on a permanent basis.

If you are building your existing team or looking for your next career move, we can help. And, if you are currently employed, you can be assured of complete confidentiality, professionalism, and honesty throughout the process – as standard.

Click here to speak to one of our experienced specialists or call 01772 259121 for more information on how our exceptional recruitment experience can help your career aspirations.

Finding the ideal talent for your team is the first stage of building a successful business. Once you’ve attracted top-performing candidates to your workforce, you also need to ensure you’re taking steps to keep them around.

And with hiring activities still healthy In today’s market, employees have many opportunities to switch employers and businesses should they find that they’re unsatisfied with their current employment. That means learning how to retain your top talent is more important than ever.

Employees can choose to leave a business for a variety of reasons. Sometimes, they feel they’re not getting enough satisfaction from their role, or they lose interest in the company’s vision for the future.

Other times, employees may feel they don’t thrive in their current position due to issues with colleagues or managers.

While the cost of replacing a lost employee can be significant, it’s worth remembering that anywhere up to 75% of turnover can be avoided.

That is why it is critical to recognise the signs that your employee might be looking elsewhere. So in this post, we are going to share several signs to be aware of.

1.    They’re Avoiding Long-Term Projects and Growth

When an employee decides they no longer want to work with a company, they often begin to reduce their involvement in long-term projects and strategies for development or growth. They stop envisioning a “future” with the business, which means they generally spend more of their time on short-term tasks and simply “checking boxes” on their to-do list.

When an employee who previously volunteered for various challenging projects no longer raises their hand in meetings or delegates long-term work to other employees. In that case, this could signify they’re not planning on being around for long.

Pay close attention to whether your staff members still invest in their future with the company by agreeing to learning and development opportunities or discussing goals during one-on-one meetings. If your employees no longer see a future with you, change their perspective by offering them insights into progression opportunities, they might miss out on if they leave.

2.    They Show Visible Signs of Stress

The World Health Organisation says “burnout” is a significant occupational phenomenon that has increased drastically in recent years. Burned-out and overwhelmed employees disengage from the workplace, show clear signs of exhaustion, and often look for alternative work opportunities. With this in mind, tracking your employee’s mental and physical health is important.

Pay attention to signs of exhaustion, like the heavy reliance on caffeine, yawning, or even a slower-than-usual pace in your team member’s workflow.

The attitude of your employee might begin to change too. They may appear to be overwhelmingly negative towards other colleagues or attempt to isolate themselves from their peers, taking part in meetings less than usual. In some cases, they could even become more argumentative or aggressive. If you notice signs of burnout, speak to your staff member about how you can help them manage their workload.

3.    They’re Not as Creative or Intuitive as Usual

When employees decide to leave a business, they stop actively contributing to its growth. You may notice some of your top performers who used to share ideas for development in previous meetings are now quieter when you’re asking for suggestions or advice.

Rather than trying to solve problems with out-of-the-box ideas and collaboration, your team members may simply pass difficult tasks onto other employees. They could stop taking the initiative with their work and may focus on doing just the “bare minimum” to get by.

An employee who’s occasionally quiet during business meetings isn’t necessarily a cause for alarm. However, if your team member seems to have lost their passion for helping the company grow, they may no longer feel inspired by your company’s mission or values.

A good way to address this issue is to give your team members regular feedback and let them know how much you value their input. Employees are more likely to contribute when they feel recognised and rewarded for their hard work.

4.   They Focus More on External Networking

Networking is important in building a thriving career as a professional. It’s not unusual for dedicated employees to visit industry events and connect with other experts on social media. However, there may be a problem if your team members focus more on external networking than on building internal relationships.

If you notice your team members are disconnecting from their internal peers, failing to attend meetings, or spending less time chatting with colleagues, check out their external networking efforts. If they’re heavily invested in adding new connections on LinkedIn and improving their personal brand, this could be a sign they’re looking for a way to branch into new opportunities.

There are a few ways managers and supervisors can tackle this issue. Preventing staff from building external connections isn’t an option, but you can encourage your team to bond with their colleagues through team-building exercises and more consistent internal communication.

5.    Their Performance Begins to Suffer

For an employee to thrive in their role, they need to do a lot more than just show up and follow the instructions given by a manager. The best staff members are constantly pushing themselves to be their best. However, if your employee is disengaged and disinterested in their work, you may begin to notice performance issues.

You might be able to notice more errors in their work, which they never used to make before. Or perhaps your customers are providing negative feedback concerning a specific employee’s behaviour. Other colleagues may even complain that one team member is no longer pulling their weight around the office.

If your staff member is no longer reaching their targets or making the right amount of effort, the first step shouldn’t always be to engage in disciplinary action. Speak to your team member and discover what’s happening behind the scenes.

Don’t Lose Your Top Performers In today’s changing landscape, issues like disengagement, burnout, and even “quiet quitting” are becoming increasingly common. Fortunately, if you can recognise these signs ahead of time, there are still things you can do to re-ignite your staff’s passion for your company and prevent them from seeking other employment options.

Pay attention to your top performers, and make sure you’re not actively pushing them away.

About Clayton Recruitment

Clayton Recruitment has been partnering with organisations across the country since 1989 and during that time has built up an excellent reputation for trust and reliability.

With specialist divisions covering Commercial, Financial, and Engineering appointments, on a permanent basis.

Click here to speak to one of our experienced specialists or call 01772 259121 for more information on how our exceptional recruitment experience can help you hire talent for your team.

If this week marks the first of many of home working for you and your team, you might be concerned as to whether the change in situation will affect your business or the quality of your team’s work – if so, you’re not alone.

But the good news is that there is no reason a transition to home working will affect your team’s ability to perform.

Yes, it might seem unusual at first, but by being prepared, practising resilience and some forward planning, your team will be up and running from home in no time.

Here are some things you can do to help your team make the transition from office to home working as smooth as possible.

1. Change as Little as Possible

Despite working from home being a significant shift from the norm, the first way to ensure a smooth transition is to keep to your regular schedule as much as possible.

This means having your team at their desks and ready for a conference call or a video call (more in this below) at the start of the working day.

Make sure your team are aware of how important it is to wear their regular working clothes, have lunch and breaks at the same time, and liaise with whoever they would typically liaise with.

2. Daily Briefings

Remote working should not mean that your team are figuratively ‘apart’ from each other – if anything, it should bring you closer together.

Daily briefings might not be a normal part of your working day, but now is the time to start. Without physically being in your place of work, it is essential not to lose that connection and camaraderie that being in the workplace naturally provides.

Try having a briefing in the morning and at the end of the day, so that your team can share any issues and check-in. If twice a day isn’t possible, aim for once a day at the minimum.

3. Stay Connected Via Video

With Skype, Zoom, FaceTime, WhatsApp Video – there’s no excuse not to have a (virtual) face-to-face catch up with your team, and it is recommended that you do this as often as possible – aim for at least once a day.

People who regularly work from home report that seeing the faces of their manager and their colleagues helps them to feel connected. And if this is the first time that your team will be working from home – this will be especially important for them.

4. Weekly Wins

It’s a challenging time for many businesses at the moment. If you or your team are feeling under pressure, a great idea is to celebrate your wins of the week on a Friday. This can be a part of your conference or video call, or they can be shared in a messaging group or email.

Knowing that their colleagues are going through the same difficulties but also being able to share in each other’s wins is a great way to make the team feel at ease with their current situation. The ‘wins’ can be big or small, it could be ‘I got through my first morning without having to check something with remote IT support!’ and you should kick off the wins yourself to get the ball rolling.

5. Practice Adaptability

Of course, things will feel different at first, and we currently don’t know how long remote working is going to be in effect for.

As a manager, it is your responsibility to help your team navigate the likely unsettling weeks ahead.

Remember that this is a significant change, and not everything will always go to plan the first time. Some team members will find it easier to adapt than others, and there may be some obstacles along the way, so be supportive of your team at every step of the way.

6. Don’t Forget

There are millions of people across the UK in the same boat as you right now. Teams who weather the storm will come out stronger on the other side.

Many businesses have seen an increase in demand for their products and services since the coronavirus outbreak, and there has been a shift in recruitment needs across the UK.

If your business needs have changed in the last few weeks and like many, you have different recruitment needs – we can help.

As experts in recruiting commercial talent in the North West, we can put you in touch with the employees you need, right now. Contact us on 01772 259121 or using our contact form here.

About Clayton Recruitment

Clayton Recruitment has been partnering with organisations across the country since 1989 and during that time has built up an excellent reputation for trust and reliability.

With specialist divisions covering Commercial, Financial, Industrial, Nursing, and Engineering appointments, on both a permanent and temporary basis. If you are looking for your next career move, we can help. Call us on 01772 259 121 or email us here.

If you would like to download our latest interview checklist, you can do so here.

In an increasingly competitive employment market, employers must keep up-to-date with the compensation, perks and benefits that the best talent is looking for, or risk losing them to your competitors.

I speak to candidates daily, and I hear the same incentives that are driving candidates away from specific workplaces and into others.

In this blog, I will share what the most talented candidates are looking for in their new employers right now – are you offering these incentives?

Flexible Work Schedules

We have seen a decrease in the typical 9-5 working schedule for some years now, with flexi-time gaining popularity in the ‘90s through to the present day.

But increasingly, employees are looking for even more flexibility from their employers.

Employees today – and especially millennial employees who now make up the majority of workplaces – want schedules that are flexible to their personal needs.

This is different to flexitime, as instead of being able to come into work anytime between 7-10 am and leave between 3-7 pm, they might ask for flexibility at other times. For example, a half-day finish when they have an appointment and be able to make the time up somewhere else or to come in later on days when they have to take their child to playgroup when their partner is busy.

As well as a flexible working arrangement, another popular demand among employees is a compressed working week – let me explain how this works.

Compressed Work Week

A compressed working schedule allows employees to work full time, putting in more of their hours on the days they choose, and allowing them to take time off elsewhere. For example, an employee might want to work four 10 hour days and have Fridays off.

Employees love this perk, as it allows them to have a better work-life balance, and studies show that working non-regular office hours improves productivity. Employees are more focused on their tasks, they have fewer interruptions, and it reduces fatigue which causes productivity and quality of work to slip.

Pension Scheme

We’re all living longer, and with government pensions not as reliable as they once were, employees are looking to their employers to provide them with an excellent pension scheme.

Employees highly value an employer who invests in an excellent pension scheme for them – it shows that they are invested in their future.

Working with a workplace pension provider to ensure that your employees are given a good rate on their pensions and that they can have as much or as little input as they want in the matter is a highly desirable bonus to many employees.

On-Site Amenities

Depending on the type of your workplace, there will be a range of amenities that you can provide for employees.

If your organisation is based somewhere away from shops and other conveniences, can you provide food for employees?

Some larger organisations can provide gyms, which is seen as one of the most sought-after perks; of course, this is not always possible and will depend on your size and budget. A good alternative is a chill-out zone, where employees can take time out to de-stress or have a quiet 5 minutes.

Even something as small as making your workspace bright, with plenty of natural light and indoor plants can make workplaces much more appealing to candidates.

Your goal should be to provide a workspace that your employees look forward to coming to, where they feel that they can thrive and work towards the shared goal of being healthy and happy.

Creating a positive place to work for your employees contributes to their overall wellbeing, which in turn increases productivity – it’s a win-win!

Finally, a great way to boost morale and give employees a little something that everyone enjoys – free social events!

Social Events

The solitary annual Christmas party doesn’t cut it anymore – many workplaces provide events for their employees throughout the year, and this is has become the mark of a great employer.

It doesn’t have to be monthly away-days at outdoor pursuit facilities; something as low-key as a shared team breakfast every few weeks, or making sure you celebrate birthdays in the office, makes team members feel valued.

Not only this, but research shows that employees who spend time together form stronger bonds which enables them to work better as a team when they are at work.

Your Benefits

How many of these benefits do you currently provide, in one form or another, to attract and retain the best employees?

The smartest organisations are always on the lookout for the most talented employees, and so attraction and retention should be something you are actively monitoring.

Hopefully, this article will have given you some inspiration on how you can make changes to transform your organisation into a talent magnet.

If you need further help or advice on how to recruit top employees, we can help. We work with organisations in the North West to help them find the talent they need to drive their business forwards – get in contact with us today to find out more.

About Clayton Recruitment

Clayton Recruitment has been partnering with organisations across the country since 1989, and during that time has built up an excellent reputation for trust and reliability.

With specialist divisions covering Commercial, Financial, Industrial, and Engineering appointments, on both a permanent and temporary basis. If you are looking for your next career move, we can help. Call us on 01772 259 121 or email us here.

Your accountant has a central role within your business, so the notion that they might be about to leave can be an alarming one.

But the reality is that accountants rarely stay in the same place for a long time; they are often recruited onto bigger contracts and higher salaries elsewhere – you probably won’t even know if your accountant is planning on leaving.

However, there are some signs that you can look out for.

As a recruiter, I am used to hearing the reasons that top accountants give when leaving their jobs. Starting a family is a primary example – considering leaving for a higher salary in preparation for an addition to your family, and also planning on a reduction of hours to accommodate new parental responsibilities are both reasons candidates regularly give.

Perhaps they have simply been given a better salary and compensation with a firm they have been on the radar of for a while – this article contains the signs to look out for which might indicate your accountant is about to leave.

1. Their Performance Has Dropped

A drop in performance indicates that your accountant is either less engaged with their role, which often leads to the desire for a new role, or worse still, that they are actively looking for a new job and they have mentally checked-out of your business.

Have they started giving less detail in their financial statements, making careless mistakes or missing deadlines which is out of their normal character?

Keeping regular reviews and even informal chats every couple of weeks to discuss your accountant’s projects and how they are generally feeling at work can prevent negative emotions from harbouring, and solutions can be worked out for problems before they become serious.

2. They Have Closed Themselves Off

Any good leader will be able to recognise a change in their employee’s behaviour. An unfavourable change in behaviour might mean a few different things – your accountant might be going through personal issues, they might be finding their current work too stressful, or not challenging enough; or it might mean that they have disengaged from your company.

An informal chat with your accountant who appears to have shut down might reveal that they are struggling – and this is something you can help them with. Likewise, if they tell you that everything is fine, but continue to be secretive with phone calls and checking their phone, or missing work without any good reason – more on this next – it could signal that they are about to leave.

3. They Have Begun an Irregular Working Schedule

A sudden irregular working schedule might mean that your accountant has things going on outside of work – it is not up to your employees to tell you every detail of their personal lives, but a sudden or drastic change to their once steady routine could be a sign of imminent disruption.

Working late to reconcile the accounts and coming in late regularly over consecutive weeks are two different things – the latter might mean that your accountant has been attending interviews elsewhere.

4. They’ve Got a Big Life Change Going On

If you share a great relationship with your accountant, there’s a good chance that they will divulge their personal news with you. You will probably be aware of any significant life changes your employee has going on – a house move, planning a wedding, looking after a family a member, etc.

Sometimes the personal circumstances of an employee mean that they are forced to reassess their career. Your accountant might not necessarily want to hand their notice in, but a significant change in their personal life might make it the only option.

Have they been mentioning starting a family recently, have they been decreasing their hours to take care of an elderly parent? Life comes at us all fast, but being mindful of at what stage your accountant is at in their personal life should mean that you are better equipped to predict their career movements.

Unfortunately, however, sometimes when employees leave there have been warning signs, but their employer has failed to notice them.

5. They Have Demonstrated That They are Less Fulfilled

If only every employer listened to their employees! Many times, when a great employee like your star accountant leaves, they have been exhibiting visible warning signs that their employer has overlooked.

Quite often, candidates who we work with tell us that they are planning on leaving because they have been unhappy in their accountancy role and have tried to offer solutions to the company to no avail. A recent accountancy candidate who I placed in a great new role had been vocal about their previous company updating their recording systems for over a year, and nothing was ever implemented to help her out. In the end, she left to work for a more dynamic company and her old employer was surprised to receive her notice – he simply hadn’t been paying attention to the needs of his staff!

Finally

Actively listening to your key employees can prevent a surprising notice on your desk, but unfortunately, sometimes your accountant will leave for a career move, and there is little that can be done to avoid this.

If you need help in locating talented accountants or building your talent pipeline so that you have a great candidate in mind for the future of your business, get in touch with us to discuss our recruitment solutions.

About Clayton Recruitment

Clayton Recruitment has been partnering with organisations across the country since 1989, and during that time has built up an excellent reputation for trust and reliability.

With specialist divisions covering Commercial, Financial, Industrial, and Engineering appointments, on both a permanent and temporary basis. If you are looking for your next career move, we can help. Call us on 01772 259 121 or email us here.

If you would like to download our latest interview checklist, you can do so here.

Every company, from the smallest start-up to a multinational organisation, needs an effective development plan.

The phrase ‘development plan’ can mean something different to each company, but in this article, we will set out what we believe are the most critical elements of a company development plan and how it can help drive your business.

What Is a Business Development Plan?

Scott Pollack for Forbes describes a business development plan as “Business development is the creation of long-term value for an organisation from customers, markets, and relationships.”

Does this sound like the kind of development plan you have in place in your organisation? Alternatively, is yours defined as something different?

We have used this definition as we believe it the most encompassing, as many businesses focus too much, or sometimes not at all, in certain areas. It is no good putting all of your efforts into increasing revenue and ignoring your customers or staff, and vice versa. More on this later.

As people often say, you have to know where you are going before you can start a journey, so let’s start here;

Define Your Goal

The lack of a clear goal is often associated with smaller and newer companies who might not know or be sure of their potential, but you might be shocked at the number of larger companies who either don’t have a clear goal or lose sight of their aims along the way.

A goal does not necessarily have to be a purely financial aim; it can be to sell a certain amount of units, have recruited and on-boarded a defined number of new employees, or have moved to new premises by a specific time next year.

Managers in companies, small and large, need to communicate the aims of the business as a whole to those working in their teams. Poor communication or a lack of communication is frequently one of the biggest problems organisations face.

When employees lack an understanding of where the business is heading and what they are looking to achieve, staff can become disengaged and demotivated. As a result, this can impact productivity. Disengaged staff can potentially mean that they decide to pursue their career elsewhere. Retaining staff is something every business should aim to achieve.

Use the 90-Day Action Plan

After deciding on your yearly goals, break these down into smaller segments – 90 days is the most effective amount. The 90-day plan is effective because it is the range in which aspiration and development meet each other perfectly.

Even a year can seem a long time frame to set attainable goals; it can all feel overwhelming. If you want a new product launched by this time next year, then where do you need to be in three months, six months etc.? Research demonstrates that having goals that are nearer to you makes them more achievable.

(Re) Evaluate Your Market

It can be easy for businesses who do well at first or are still sailing on the back of previous successes to become complacent.

Take Phillip Green’s Topshop empire Arcadia, for example. For years his brands were leaders of the high street fashion sector, but earlier this year the company had to be saved from administration by way of a deal with its creditors and landlords.

An industry insider said at the time that the reason the chain came so close to dissolving was that those at the top “sat back and milked the cow”.

The moral from the Arcadia story is that no matter how unsinkable a company can seem, failure to change and evolve with your market and assess what your customers want could be your unravelling.

Whether you have just celebrated your first anniversary, or you are in a managerial role in a company that has been going for 100 years, constant evaluation is needed to keep yourself relevant in your customers’ eyes.

Use KPI’s to Track Progress

You might be thinking, But ‘our organisation does track KPI’s’. The question is, how often do you crunch the numbers? On top of other daily tasks, it can often seem like an unwanted extra job if you don’t have practical software tools to let you analyse the data correctly.

There are many effective programmes you can use to track KPI’s, but if you aren’t monitoring them consistently, the data is essentially meaningless.

Are you monitoring the right KPI’s? How long ago did you last assess which KPI’s are essential to your business and at what level they need to be growing to meet your targets?

We recommend a monthly KPI meeting to re-evaluate these stats.

As mentioned at the start of this article, every good business development plan should aim to give long-term value to the company.

So many businesses think this means increasing revenue and nothing else. Many companies fail to include their staff in their business development plan and see them merely as a tool for their goals, rather than being intrinsically involved.

Find a Recruiter Who Understands Your Business

Staff shortages are affecting every sector in the UK as demand exceeds supply. Many businesses are short-sighted when it comes to recruitment and take the ‘cross that bridge when we come to it’ approach.

As recruiters, we know the value a great recruitment company can add to your business. They don’t merely find staff for you as and when but can work alongside your business on an on-going basis, looking for candidates who would be a good fit for your company and culture.

Including partnering with a recruitment company in your businesses development plan means, you will always have an impressive talent pipeline when you need to;

• Recruit to fill a role as a result of a promotion
• Expand a team

Next Steps

If you would value a conversation about how partnering can work for your company, call one of the Clayton Recruitment Team on 01772 259 121 and let’s have a chat to explore what’s possible.

About Clayton Recruitment

Clayton Recruitment has been partnering with organisations across the country since 1989 and during that time has built up an enviable reputation for trust and reliability.

With specialist divisions covering Commercial, Financial, Industrial, and Engineering appointments, on both a permanent and temporary basis. If you are looking for your next career move, we can help. Call us on 01772 259 121 or email us here.

If you would like to download our latest interview checklist, you can do so here.