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How to handle a counter offer situation

  • January 22, 2018

You’ve found your ideal person for the role: they tick all of the right boxes and you can’t wait to get them on board. But after you’ve offered them the job, they suddenly aren’t sure. Their current employer is equally keen to retain them and has made a counter offer to incentivise them to stay. What should you do next?

Of course, all firms want to retain their best talent and a last-ditch attempt to encourage highly in-demand candidates to withdraw their application, is not an uncommon scenario. However, there are several steps that you can take to minimise the risk and ensure the role you are offering, remains a viable option.

Determine why they want to leave

Preparing for a counter offer needs to begin at the very first stage of contact with prospective employees. Asking ‘Why do you want to leave your current job?’ is an important part of understanding the candidate’s motives and aspirations. If their only reason for looking for a new role is to get a pay rise or a little more responsibility, their current employer can easily address this with a counter offer which includes a salary increase or a change of job title. During the interview process, consider which job seekers are interested in the full opportunity that you’re offering.

Cover counter-offers at interview

It’s totally fine to ask a candidate during the interview stage what they would do if their current employer asks them to stay. It may be uncomfortable, but if it is clear at this point that they aren’t totally sure that they really do want to leave, question them further to find out the full picture.

Get them engaged with their future colleagues

The onboarding process can start from the moment that a candidate accepts your offer and can also be extended to include candidates who are still weighing it up. It’s a good idea to invite them in again to meet with key colleagues, such as line managers, peers and the leadership team. Personal connections can make it easier for people to envision themselves as part of the team.

Keep in touch

When recruits are seeing out their notice periods – which can be as long as three months – their excitement at getting a new job can fade a little. Plus, of course, their current employer still continues to see them each day and may well be doing all that they can to dissuade them from leaving. Be sure to stay in contact with your new hire until they join you on their first day. Invite them to team events, where possible. This will help you keep the momentum going and cement your company in their mind as the place where they can’t wait to be.

Sell your strengths

If you’ve done all of that and a potential new employee still is having a moment of uncertainty about switching jobs, remind them of the opportunities in your organisation. Pinpoint what initially made them apply for a job with you – career progression, improved work/life balance, an appealing organisational culture or more challenge – and reassure them that those benefits exist if they make the move.

Use a recruiter

A good recruiter will ascertain why the applicant is searching for a new role before putting them forward for interview. Often, jobseekers reveal information to recruiters that they don’t at interview and some do say that they are really only looking for a bargaining tool! Recruiters will be well-versed in scenarios where counter-offers emerge and they’ll be able to prepare candidates for the possibility that their current employer may try to dissuade them from leaving.

Know when to walk away

The recruitment process works both ways. Even in a skills-short environment, you still want to attract the right person who has enthusiasm for the job: a candidate that needs endless persuasion to join your organisation is unlikely to be right. So, make your first offer your best one: sell the benefits of your company and role throughout the process and let it be the opportunity of working for you that attracts the right talent – not extra perks added to the salary package in a last minute attempt to get them to choose you.

If you would like specialist advice from experts, get in touch today to find out how we can help you find the right talent.

For more advice from the team, check out our other posts.

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Big firm, little firm…get the best from your recruitment provider

  • January 20, 2018

There’s no doubt that recruitment today is very different than it was a decade or two ago. Companies have had to adapt to new hiring processes; online communities, digital meet-ups and candidate data all play a significant role in today’s recruitment.

And with so many different aspects now to consider, the lure of using a big recruitment agency is appealing; the legwork is done for you, the burden is taken away from HR, and in the past it’s proved an effective way to access large pools of available candidates.

Yet all this can come at a cost – aggressive third-party recruiters, increasing placement rates and commission fees, and dealing with recruiters that are only interested in fulfilling their activity quotas pose a potential risk when working with a large recruitment agency.

So, what if using a recruitment giant wasn’t the only option besides taking on the recruiting yourself? What if you could benefit from a more personal touch in the hiring process, enabling you to find and attract unique top talent that could really help your business excel?

Here’s why you don’t have to settle for using only the big recruitment firms:

• Jobs boards are universal – despite what you may hear, jobs boards are accessible for all, and there’s no reason why you need to rely on the biggest firms to advertise for you. Don’t forget that a cleverly written, engaging job description will help you stand out amongst hundreds of job vacancies advertised in exactly the same way.

• You can get the same level of candidate access elsewhere – don’t be fooled into thinking that it is only the biggest firms that have access to the greatest range of candidates. It’s not simply a case of volume, you need access to quality, talented candidates that are the right fit for your company – endless CVs aren’t the answer.

• Smaller firms give the personal touch – smaller recruitment agencies can put in the time, effort and legwork to build relationships over time – both with you the client, and with those all-important candidates.

• Speed takes priority – this isn’t always the case but big recruitment firms will often prioritise filling quotas, meeting targets and making commission over providing you with the service you’re looking for. Time is money as they say…but what if speed over quality costs you more in the long run?

• They come at a high price – as well as charging high fees for their services, you might also find costs mount up elsewhere too. Failed hires in particular are extremely expensive for businesses, highlighting the importance of investing wisely in your recruitment process from the start.

• Sophisticated data analytics aren’t just for the giants – increasingly data analytics are playing a bigger part in recruitment but you don’t have to be using a big recruitment agency in order to access them. Specialist firms will often have a better insight into the data that specifically concerns your business and industry.

• Thinking outside the box pays off – if you want to successfully reach out and recruit a range of candidates, you need to be thinking outside of the box. Not only are millennials more likely to jump ship, research shows that 90% of professionals are interested in hearing about new job opportunities…so it’s important you don’t overlook passive candidates, in search of only active ones.

Finding the right fit for your business is more important now than ever before and having the right recruiting process in place – with a focus on the personal touch as well as just ‘filling the role’ – is essential.

Of course, the most effective way to find, access and attract exceptional talent is by ensuring you’re working with a recruitment provider that understands your business and helps you to get the most out of your candidate search. To find out more about what a specialist firm can bring to the table, just get in touch with us here at Clayton Recruitment.

If you would like specialist advice from experts, get in touch today to find out how we can help you find the right talent.

For more advice from the team, check out our other posts.

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How to shortlist Candidates effectively and efficiently

  • January 3, 2018

The New Year is an ideal time for a fresh start and, as a result, more people decide to make a career move than at any other point. So, with companies likely to see a significant increase in the amount of applications from which they must shortlist, how can they ensure that they pick out the right candidates? Here are our top five tips.

1) Before you begin to look at the applications, it’s vital that you define your ideal candidate. Use your job description and person specification to create two checklists: the essential criteria and desirable criteria needed to do the job. The standards are likely to relate to all of the following key areas, plus any others that are relevant:  education, work experience, skills and knowledge, competencies and personality traits. Be very strict about the criteria you term ‘essential’: these should relate to the qualities and traits of top performing employees in the role.

2) The next step is to begin the shortlisting process. At this stage, some employers choose to utilise the services of a specialist recruiter that knows the market inside out: they can identify the right talent quickly and may already have people among their network of candidates that might fit the role.

3) If shortlisting in-house, do so in stages.

Stage 1: Go through the applications and discard any that don’t meet all of the essential criteria. You now have a list of candidates who can all do the fundamentals of the role. At this point, it is also worthwhile noting where applications have come from so that you know where to advertise future vacancies.

Stage 2: Decide how many candidates you want to interview. Go through the remaining applications, weigh them against each item in your list of desirable criteria and record the number of criteria they meet. Some recruiters like to use a spreadsheet as this helps them to rank candidates at a glance. During this stage, you should also check that there are no inconsistencies in their CV and that spelling, punctuation, grammar, presentation and attention to detail are in line with your expectations.

4) You can now decide who to select for interview. It is important to think outside the box here: you may have a list of desirable criteria, but it’s unlikely that an individual will meet all of them, so decide which combination will have the most impact. Also, if you are replacing a current post holder, don’t have a vision of replacing like with like: think about what they could do when they joined, rather than what they can do now.

5) In addition to notifying the candidates selected for the next stage, ensure that you also contact everyone who applied –even if there were hundreds- to thank them for their interest, but letting them know that, unfortunately, this time they have not been shortlisted for interview. A superior candidate experience is crucial in today’s skills short environment. After all, a candidate that isn’t the right fit for now might just be, in the future.

If you have a vacancy and would like to talk to us about how we can help you shortlist the right person for the job, contact our specialist team of recruiters.

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Should I accept a counter offer?

  • October 31, 2017

You’ve landed yourself a new job, plucked up the courage and handed in your resignation, and you’re busy planning out your career at your new company. Then your employer takes you aside, expresses their reluctance to see you go and offers you more salary and additional benefits. In an environment of skills shortages, counter offers are commonplace, but should you accept it if offered?

Why did you resign in the first place?

While the thought of your company really wanting you to stay with them might appear flattering, take a moment to consider why you are in this position in the first place.  You made the decision to apply for new job and it stands to reason that there was a sound reason to do so. Perhaps it was because you felt your achievements weren’t being recognised or that there wasn’t the career progression opportunities available to you. So while it might initially seem fantastic that you have received a counter offer, you decided to leave and regardless of what you have been offered, your reasons for doing so still stand.

A question of loyalty

Another important point to consider is what your resignation tells your employer about your commitment to the company. While you might have been the perfect employee, the moment you hand your resignation in your loyalty will always be in question.  So if you’re considering accepting a counter offer think carefully about how you will be perceived at the company afterwards. While you might think that, by enticing you to stay, your boss obviously deems you too valuable to lose, the fact remains that they will look at you in a different way – it’s purely human nature to do so.  And this can have negative connotations for your future at the business if you do decide to stay put.

Is it just a stop gap?

Another complex issue surrounding counter offers is that you don’t know what it going on behind the scenes and the real reason your employer is asking you to stay.  If your company is experiencing heavy workloads, for example, and doesn’t have ample people waiting in the wings to fill your role, it could very well be that they are viewing the counter offer as a way to plug the gap until a replacement can be found.  And this feeling can be incredibly negative for you and the company – a situation soon arises where your employer is questioning your loyalty to the business and you are consumed with the fear that you might soon be replaced.

Think long and hard before you make the decision

While being offered more money or benefits can initially seem very appealing, our experience shows us that it can lead to a feeling of unease for both employer and employee alike. It’s really important to weigh up the pros and cons before you make a move.  If you decide to proceed with your new job, ensure you thank your boss for the offer and reassure them that you will be committed to your role during your notice period. And if you decide to take up the counter offer, bear in mind that you will probably have to work hard to win back your employer’s trust.

Call the team today for information about how Clayton Recruitment can assist your firm with recruitment and retention strategies. And for more insights from the team take a look at our other blogs and resources.

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Clayton Recruitment in the Daily Mail

  • February 28, 2017

Lynn Sedgwick, Managing Director of Clayton Recruitment, recently featured in the Daily Mail offering her top three tips on negotiating the salary you want. Here is her advice:

Demonstrate your worth in monetary terms

‘That means giving examples of the times you’ve saved – or made – your employer money or have achieved something that has made a significant difference to the firm like changing inefficient processes, or opening a new business division.’

Be prepared to negotiate

‘You need to be able to state your case in a clear and concise way and don’t be afraid to haggle. The vast majority of interviewers will expect this to happen and so will leave a bit of wiggle room to potentially move your salary up.’

Good experience if handled correctly

‘The worst thing that can happen – if you conduct yourself properly – is that the interviewer says “no” and that answer won’t last forever. Even an unsuccessful salary negotiation can provide you with good experience so it’s worth giving it a go if you value your chances.’

You can read the article in full here. And more tips from the Clayton Recruitment team visit our blog.

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